SANREMO, WARNER PALACE HOTEL

During the most media-driven week of the year, we designed for DAZN an immersive playground where sport, gaming and entertainment converge into a single experiential ecosystem.

The space was conceived as a contemporary content hub — a dynamic environment blending live viewing, interviews, editorial formats and exclusive moments with creators, artists and influencers.

Every element — from spatial design to programming — was crafted to foster interaction, social amplification and narrative continuity, turning a physical presence into a content platform.

A project that positions sport as a cultural language, merging it with entertainment and pop culture to generate relevance and conversation.

Sport. Entertainment. Pop culture.

Signed by WLA.

5 days | 1 hotel | many games | 12 immersive rooms | hundreds of visitors | a lot of fun

CLIENT
DAZN

PROJECT
Sanremo Warner Palace Hotel

UNITS
Events