LookAround | MARTINI – Terrazza Martini/Expo Milano 2015
WE ARE A-TYPICAL. LookAround is not just a name. LookAround is our philosophy, and moreover it is our history.
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WORKS

MARTINI – Terrazza Martini/Expo Milano 2015

Martini celebrates the authentic Italian aperitif at Expo Milano 2015 and the partnership between Martini and Williams, with special events supported by an OOH and WEB national advertising campaign.
The unique style of Terrazza Martini, which introduced the world to the pinnacle of Italian taste as well as the Italian philosophy of life, is now on show in Expo as a setting for music, celebrities, and special events where Martini cocktails will be presented by some of the world’s best bartenders in the Terrazza designed by Pininfarina for Expo.

CLIENT/

Martini & Rossi

CATEGORY/

Events & ADV

WHERE/WHEN

Italy 2015

ACTIVITIES/

Celebrities Booking and Management Art Direction and Content Management (video, brandings, structures, materials) Special Activations (Photocall Project, Touch Screen Design Development) OOH, Web and BTL Campaign Localization