LookAround | MARTINI – 150 years Anniversary – Martini Pop Art Gallery
WE ARE A-TYPICAL. LookAround is not just a name. LookAround is our philosophy, and moreover it is our history.
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WORKS

MARTINI – 150 years Anniversary – Martini Pop Art Gallery

4 days dedicated to celebrating Martini’s 150th anniversary – and its links to the world of Art and Design – through a multi-disciplinary laboratory and exhibition area in which to explore the brand’s heritage.

Client /

Martini e Rossi

CATEGORY/

Events

Where/When/

Milan/April 2013

ACTIVITIES/

Event Format Planning Location Scouting Branding Logistics Project Format Conception Food and Beverage Foto-Video Report Legal and Bureaucratic Management Institutional Relationships Partnership Management Art Direction (entertainment, branded materials, event promotion materials) Production (set-up, AVS, staffing, security) Gadget Production PR and Press Office Copywriting